About
I bring business and technology together.
My whole career has been about advising clients and working with businesses. Today I put that knowledge into websites that are meant to sell, not just look nice.
How I know what works in business
I started as an insurance advisor. Then I worked at one of the largest banks in Poland, with small and large businesses. I saw how they run from the inside: where they make money, where they lose it and why some grow while others stand still.
How I know how to rank
I ran my own online store. I built the website, wrote the descriptions and took care of SEO myself. The store reached the top positions in its categories. That is where I learned SEO in practice, on my own business. Today I do the same work for clients, for Google and for AI models.
Two worlds that rarely meet
Some people focus only on the business side: analytics, SEO, numbers. The website works, but it looks so-so and nobody stays. Others care only about looks. The website is stunning, but it sells nothing and meets no business goal.
I combine the two. I start with a business analysis, then make sure the whole thing looks consistent and good. Looks catch a customer's eye, but to make them buy, you have to convince them with content.
Catch the eye, win with content.
How I work
- I do the work myself. No subcontractors and no customer service department.
- The code is always yours. The website can be hosted by me or by you. You get the files.
- I speak plainly. If something is not worth doing, I will say so, even if it means a smaller job.
- I do not disappear after launch. Some clients have been with me for several years.
Beyond websites
I also make promotional materials and branded products for the same clients, run DruknijTo, a wall printing business, and work on voicebots and automations. The business operates as Efekto, formally AS INVESTMENTS Adam Staniszewski, based in Włocławek, Poland.